Academic Integrity Assignment Example | Topics and Well Written Essays - 1000 words

Academic Integrity - Assignment Example Integrity also affects a person’s success in public life. People get more inclined to people whose integrity is not questionable. People with clear integrity records have a more positive public perception and thus command respect from the people and have a high chance of getting into leadership positions. In contrast, people with questionable integrity receive a negate perception and are always reprimanded by the public. An example is the public outrage after the revelations that doctors cheated in their examinations.MSU has a clear policy on academic integrity and outlines the condition that warrant a violation of academic integrity. The University acknowledges that loss of integrity in education is costly to individuals and society as whole (msu.edu). The society loses by absorbing graduates who are not credible and have not fulfilled the academic requirements. Such graduates are low on expertise and may not be competent enough to handle crucial aspects suck as health. Cheat ing in an examination that determine the competency of individuals is a loss to the society. The result is incompetence and low quality of services.MSU philosophy encourages creativity, research and scholarship (Michigan State University, â€Å"Our Philosophy†). It is worth noting that research gaps are easily identified when a student has a thorough understanding of the existing literature. Cheating thus deprives the society of new insights that may solve existing problems. Such a study is of benefit to the society.

Monoamine Oxidase (Warrior Gene) and Maori Behaviour

Monoamine Oxidase (Warrior Gene) and Maori Behaviour Monoamine Oxidase (Warrior Gene) and  Its Relation to Maori Behaviour Roberto S. Recto Jr. Abstract This essay tackled primarily on the significant link between Monoamine Oxidase (Warrior Gene) and Maori behaviour. Specifically, this may determine the possible causes of the aggressiveness of the Maori population group as observed by other researchers and scientists as explained on their arguments. The study discussed the census of the population and conviction rate of Maori population with other population group. This study also correlates the specific behaviour of an individual to other factors such as parenting and environmental factors, not solely to the warrior gene. Irregularities in Monoamine Oxidase’s level in the body have negative effects that were also discussed on this paper. Domestic violence during childhood was also explained briefly and its negative effects to behaviour of an adult person. Negative behaviours that developed may be controlled and managed especially here in New Zealand with the help of the legislation. Introduction Maori population is 682,200 out of the total New Zealand population of 4,433,000 as of 30 June 2012 according to New Zealand’s latest statistics. Maori make up 15.4 percent of the total population here in New Zealand. Despite a few number of Maori people lives in New Zealand, they commit more crimes and are punished in prison than any other population group. Reasons for this apparent fact have not yet been fully discovered or defended (Statistics New Zealand, 2012). 8,618 is the total count of prisoners in New Zealand, 51 percent (4,391) of which are Maori, 33 percent (2,835) are Europeans and 12 percent (1,006) are Pacific people (Statistics New Zealand, 2012). Some studies may blame domestic violence or poverty as the cause of Maoris committing crime. Others may also blame it way back on their ethnicity and culture. David Rankin, a Ngapuhi elder once said that they have come from a warrior race but because of colonization, they have no more battles to fight and they have too much time on hand so that their inner violent energy is not used up (Dinsdale, 2012). But what is the real cause of this? If nature, culture or ethnic origins are the not the cause of this Maori behaviour, what else? Just this decade, a new controversial idea was offered that became an issue both on scientific and political commentators. Dr. Rod Lea, a researcher from New Zealand and his contemporaries proposed that Maoris carry a â€Å"warrior gene† (Monoamine Oxidase) that makes them more prone to aggressive behaviour that may lead to violence, risky behaviours and criminal acts. He also said that it obviously means that they will be violent or may do risky behaviours but that doesn’t mean that once you are a carrier of this gene, it won’t automatically make you a criminal (Lea, R., Chambers, G. 2007). There may be some other factors at play that may affect their behaviours such as lifestyle, upbringing-related exposures and others. This specific gene was also associated to high rates of alcoholism, smoking and gambling in the said population group (Once were warriors: gene linked to Maori violence, 2006). Monoamine oxidase as the warrior gene Monoamine oxidase aka the warrior gene was coined by a scientific anthropologist Ann Gibson on an Annual Meeting of the American Association of Physical Anthropologists. (Gibbons, 2004). These enzymes are are involved in the breakdown and synthesis of neurotransmitters. Examples of which are serotonin and dopamine which controls emotions and moods. Being part of the breakdown, Monoamine oxidase (MAO) is capable of manipulating and influencing the person’s mood, emotion, feelings and behavior. Levels of monoamine oxidase (MAO) in the brain conclude how fast metabolism of these neurotransmitters occurs. Variations in level of MAO’s in the brain can affect the individual from panic attacks and anxiety disorders to violence and aggression (Anonymous, 2004). The Argument As stated on the introduction Dr. Rod Lea is a researcher from New Zealand. He and his contemporaries proposed that Maoris carry a â€Å"warrior gene† (monoamine oxidase) that makes them more prone to aggressive behaviour. The â€Å"warrior gene† has been linked to criminal acts and associated with risk taking, plus gambling, drug dependence and aggressiveness. Though this gene has been linked to different aggressive and risk taking behaviours, there is no concrete proof that this is the cause of such behaviours. Dr. Nicola Poa a research fellow at Christchurch School of Medicine negated Dr. Rod Lea’s idea. She said it is unheard or unlikely to link a behavior to its said host. Dr. Nicola also said there is a huge ethical behavior behind every action of Maori people. She also stated that it would be a big leap to conclude and connect that this gene would affect the behavior of an individual. She suggested that psychologists and psychiatrists should be involved in this kind of study. Genes are just the basic building blocks of a human being (Stokes, J., 2006). On the other hand, Dr Sam Hancox, a doctor in Otago Universitys at Dunedin Multidisciplinary Area, proposed that the connection between genes and human behavior should also take into consideration environmental factors. He said that a single gene can’t explain everything. It will always be a mixture of different factors (putting emphasis on environmental influences). I quote Dr. Sam Hancox: There is no specific gene for making a great rugby participant, but then if you have the wrong player or participant, no amount of coaching and teaching is going to guarantee he will be an All Black team player. You have to have the perfect set of genes and the perfect set of coaching and teaching. (Stokes, J., 2006). Another research was conducted in 2002. The Otago-based unit researched the results of changes and variation of the Monoamine Oxidase on maltreated and abused children. This research proved that one of the greatest factors of human behavior is his environment and experience. Researchers found some of the population group that they conducted their research on developed antisocial behaviors with high levels of Monoamine Oxidase, despite being maltreated. However 85 per cent of those who are severely maltreated and abused with low levels of the â€Å"warrior gene† also developed antisocial behaviors (Stokes, J., 2006). Another scientist emerged and contradicted Dr.Lea’s research and hypothesis. Dr. Gary Hooks point of view challenges the idea and concept that Maori’s are genetically wired to be aggressive, wild and commit acts of violence. Dr. Hook said there was an obvious flaw on Dr. Lea’s hypothesis especially in their scientific reasoning. Not only was the science criticized, but the ethics of claiming that genes are to blame in Maoris behavior is also questioned. He agreed that conviction rates for domestic violence of Maoris are more compared to other population groups in New Zealand but there is no indication that this is because of Monoamine Oxidase gene that are present in their bodies. This gene has nothing to do with their behavior. Maori nature was not the reason for high criminality rates, he said. Maybe the cause of such behaviors is due to the fact that Maoris are colonized for 160 years by a â€Å"Eurocentric† justice system. (Chapman, K., 2009) Dr. Rod Lea’s argument has been usually weak and unsupported because other factors may affect the behaviour of an individual such as the way they are brought up, social status, economic status and other lifestyle factors. (Stokes, J., 2006). Behavioural effects of MAO irregularities Accepting the argument that the â€Å"warrior gene† is related to Maori’s behaviour and traits is weak. There is no proof of exact evidence that this gene underlies a behavioural variation in man. Was the hypothesis made by the scientists and researches are way too impossible? Or was it a reasonable explanation for violent behaviours? MAOs are extremely vital for proper functioning of the brain as they inactivate or activate neurotransmitters. When this genes are in great quantity, there will also be great inactivation of these neurotransmitters. Depression, criminal deeds, phobias, dependence, addiction and other Neurological disorders can occur. (Batts, S., 2006). Abnormal Monoaminase Oxidase levels may manifest negative behaviors such as the following but not limited to Anxiety, personality disorders, antisocial behaviors, violence and risk taking, aggressive behavior, impulsive aggression, mental disorders, obesity, impulsivity, depression and suicidality impaired impulse control, mental retardation (such as autism, seizures, sleep disturbances) and panic disorders (Raumati Hook G. 2009).This might be the reason why scientists are associating this gene to Maori Behaviors. It seems like these scientists are placing the Maori culture under the category of mental health that being a Maori is a disease. They should also put into consideration that behavioural abnormalities cannot and should not only be isolated as to genetics. Environmental conditions should also be in the picture. The warrior gene versus Childhood experiences versus Maori self determination Concluding or proposing that the gene is to blame on Maori behaviour is the same as categorizing Maori behaviour as psychopath, with borderline psychosis or with psychological problem. Yes there are a huge number of diseases and ailments that may be associated with Monoamine Oxidase deficiency, but for the majority of people it functions quite well and consistently. Though conviction counts for domestic violence of this population group exceed those of other group, there is still no definite indication that the genes carried by Maoris functions differently from other ethnic groups and certainly has no evidence that it has something to do with having an aggressive or negative behaviour. (Stokes, 2006) Unpleasant childhood experiences negatively influence adulthood and how a man sees life, as seen on a recent study. The study was conducted by the Centers for Disease Control (CDC). According to the study, one out of four young adults was relentlessly maltreated during their childhood days and approximately half of adults in England have suffered an unpleasant childhood experience. Approximately one out of ten adults has experienced four or more undesirable experience during their childhood.There are different kinds and forms of childhood adversity; it may range from physical abuse to emotional neglect and stress. Examples of these forms of experiences are sexual abuse, emotional abuse, emotional neglect, physical abuse, physical neglect, substance abuse in home, mental illness in home, incarceration of family member, parenteral separation or divorce and witnessing against mother (McDonald, K. 2014). Tino Rangatiratanga or Principle of Self-determination is the sovereignty, independence, self-control and self-determination of the Maori people. The idea of Tino Rangatiratanga reinforces and allowing MÄ ori to take control of their own culture, fate, destiny and fortune (Smith, G.,1990). This may also be a factor in Maori behavior wherein they believe that they are the man for themselves. They control what they can. And Maori parents may or may not carry this behavior during their parenting that may affect the upbringing of their child. This may lead to negative behaviors as supported by the previous arguments. Despite of all the criticisms to Maori population group, they still have good traits in their hearts and culture. Manaakitanga is defined as being hospitable. They take a great pride in entertaining and hosting visitors to their land. Manuhiri on the other hand means the highest honour and respect are given by these people to visitors. Kaitiakitanga means guardianship (New Zealand Trade and Enterprise, n.d.). In relation to our study, Maori people are stewards and guardians of their own land. They are keeping it sacred and healthy for their â€Å"children† and â€Å"grandchildren† to inherit. Conclusion As a conclusion of this paper, Genes are not to blame on how people would behave in a society. Genes may be a factor, but it is still not concrete enough to prove everything. Environmental factors should also be taken into consideration especially on Maori’s parenting preference. Parenting has always been an issue not only in Maori’s population group but in every culture on how children would grow up. As I have learned on Values Education during my grade school days, a child’s mind is a clean paper wherein parents are the authors of what the content would be. I also believe that unpleasant childhood experiences will negatively influence adulthood that may lead to aggressiveness and negative behaviours. Every culture and population group have their own positive and negative charaecteristics that other culture may notice. Being aggressive and observed as being violent does not and should not only pertain to Maori’s population group. Putting the spotlight on this population group regarding aggressiveness is quite biased, to think that other population groups are way more aggressive to the point that they are killing and mutilating body parts of their own people. So for me, choice is the biggest factor of what you would become; a choice of who you want to be and what you want to be, combined with environmental and other factors. And if ever negative behaviour arises, it can be managed with the help of good support systems such as our family, friends, government or private institutions and others. Management of Domestic Violence As we discuss this research, domestic violence became a highlight. New Zealand has a law regarding rehabilitation and management of this matter. Domestic violence can never be prevented because it is a choice, but we can manage the outcome it has done with the person involved. Managing the outcome may prevent negative effects that domestic violence has done to an individual. The Domestic Violence Act of 1995 provides rehabilitation programme for those who are victims of domestic violence with protection orders. The Court contracts with other approved organizations and specialized individuals to offer programmes and rehabilitation. These said programmes contribute to the law’s principal goal of providing better protection for the victims of domestic violence. When the court decides that there should be a Protection Order, the person involved may request a programme that may provide information, support (whether psychological, emotional, physical etc.) and education that is related to domestic violence. This request can be made until the third year of the release of the Protection order.( Cram, F., Pihama, L., Jenkins, K., Karehana, M., 2002). Word Count: 2363 words â€Å"References Anonymous (2004). Progress in monoamine oxidase (MAO) research in relation to genetic engineering. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/14697876 Anonymous (2006). Once were warriors: gene linked to Maori violence. The Sydney Morning Herald. Retrieved from http://www.smh.com.au/news/world/once-were-warriors-gene-linked-to-maori-violence/2006/08/08/1154802890439.html Batts, S. (2006). The Maori, MAO Inhibitors, and the â€Å"Warrior Gene†. Retrospectacle: A Neuroscsience Blog. Retrieved from http://scienceblogs.com/retrospectacle/2006/08/10/the-maori-mao-inhibitors-and-t/ Chapman, K. (2009). Maori â€Å"warrior gene† Research Slammed. Retrieved from http://www.stuff.co.nz/national/2855426/Maori-warrior-gene-research-slammed Cram, F., Pihama, L., Jenkins, K., Karehana, M. (2002). Evaluation of Programmes for Mà ¤ori Adult Protected Persons under the Domestic Violence Act 1995. Ministry of Justice. Retrieved from http://www.kaupapamaori.com/assets/evaulations_programmes.pdf Dinsdale, M. (2012). Maori a violent people Rankin. The Northern Advocate. Retrieved from http://www.nzherald.co.nz/northern-advocate/news/article.cfm?c_id=1503450objectid=11051172 Gibbons, A. (2004). American Association of Physical Anthropologists meeting: tracking the evolutionary history of a â€Å"warrior† gene. Retrieved from http://www.sciencemag.org/cgi/content/summary/304/5672/818a Keller, T. E., Cusick, G. R., & Courtney, M. E. (2007). Approaching the transition to adulthood: Distinctive profiles of adolescents aging out of the child welfare system. Social Services Review, 81, 453-484. Lea, R., Chambers, G. (2007). Monoamine oxidase, addiction, and the â€Å"warrior† gene hypothesis. Journal of the New Zealand Medical Association, 120(1250). Retrieved June 12, 2008, from http://www.nzma.org.nz/journal/120-1250/2441/. McDonald, K. (2014). Adverse Childhood Experiences Affect Adult Behaviors.Psych Central. Retrieved on January 26, 2015, from http://psychcentral.com/blog/archives/2014/06/28/adverse-childhood-experiences-affect-adult-behaviors/ New Zealand Trade and Enterprise (n.d.) MANAAKITANGA, KAITIAKITANGA HOSPITALITY, GUARDIANSHIP. new zealand trade and enterprise retrieved from https://www.nzte.govt.nz/en/how-nzte-can-help/te-kete-tikanga-maori-cultural-kit/manaakitanga-kaitiakitanga-hospitality-guardianship/ Raumati Hook G. (2009). â€Å"Warrior genes† and the disease of being MÄ ori. MAI Review. Retrieved from http://www.review.mai.ac.nz/index.php/MR/article/viewFile/222/243 Smith, G. H. (1990) Research Issues Related to Maori Education. Retrieved from http://www.rangahau.co.nz/research-idea/27/ Statistics New Zealand (2008). Retrieved from http://www.stats.govt.nz/default.htm Statistics New Zealand (2012). Retrieved from http://www.stats.govt.nz/tools_and_services/media-centre/additional-releases/maori-population-estimates-15-nov-2012.aspx Stokes, J. (2006). Maori warrior gene claims appalling, says geneticist. The New Zealand Herald. Retrieved from http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1objectid=10395491 â€Å"

The Variety of Feminisms and their Contributions to Gender Equality by

There are many branches of feministic theorems. As Judith Lorber wrote in her article, The Variety of Feminisms and their Contributions to Gender Equality feminist denominations arose from different views, making many contributions to improve women’s status. Lorber discusses the views of, â€Å"gender reform feminisms, gender resistant feminisms, and gender revolution feminisms†¦Ã¢â‚¬ (1) etcetera, all which have fought to improve women’s rights. Though there are many different aspects of viewing feminism, writer and contributor of owl.purdue.edu, Allen Brizee suggests that the main ideology that holds those aspects together is the oppression of women in general. Though, it is when talking about male dominance, women’s resistance, and women’s social roles, that the views on feminism changes. In the book, The Awakening, Kate Chopin greatly reveals women’s resistance within a male dominated society through her main character Edna Pontellier. Si milarly, in her short, The Story of an Hour, Chopin emphasized the oppression that married women went through with their husbands during the late 1800s. The Yellow Wallpaper by Charlotte Perkins Gilman compelled readers, showing how women’s roles seemed insignificant during the early 1900s. The feminist theory suggested by Brizee can be seen within each of these narratives, and their protagonists. Even to present day, the belief of societies being male-centered still stands. Yet, during the late 1800s and early 1900s, it was clearer that the patriarchal lifestyle was happening. Married women of the era were seen as ‘property’ to their husbands. Robert, Edna’s lover from The Awakening, described her as, â€Å"-not free; you were Mr. Pontellier’s wife. I couldn’t help loving you†¦ so long as I went away from y... ... by her difference from male norms and values.† Sadly many women became exactly what the male powered societies want them to be, because unconsciously, those societies have influenced them to also believe it is the right thing for them to do. Works Cited Brizee, Allen. "Welcome to the Purdue OWL." Purdue OWL: Literary Theory and Schools of Criticism. Ed. J. Case Tompkins. N.p., n.d. Web. 15 Mar. 2014. Chopin, Kate. The Awakening. New York: Avon, 1972. Print. Chopin, Kate. The Story of an Hour. Logan, IA: Perfection Learning, 2001. Print. Gilman, Charlotte Perkins. The Yellow Wallpaper. New York: Feminist, 1973. Print. Hall, Donald. Literacy and Cultural Theory. Houghton, Mifflin Co. 2001. 199-213. Lorber, Judith. The Variety of Feminisms and their Contribution to Gender Equality. Roxbury Pub. 1998. 1-15.

Market entries to China for Holden Essay

Executive summary With more and more countries taking part in the international trade, the world’s market is expanding in a rapid pace. How to make use of the enlarging market and remain competitive become urgent for those participants. Market diversification is a good way to take full advantage of the resource and improve the efficiency by enlarging the business scope. In addition, it can also ease the pressure of competition and reduce the cost. The report mainly discuss that Australian Holden may enter Chinese market and chooses Shanghai as the target market. The report firstly analyzes the Australian and Chinese market and briefly introduces Shanghai. Then it presents the market-entry strategies and focuses on comparison on the advantages and disadvantages of Export-based entry and manufacturing-based entry. Through the comparison, the export-based entry is recommended to Holden. Finally, the report analyzes the 4p in marketing, which are price, place, products and promotion. In short, Shanghai is a bid developed country with the encouragement from the government to promote the development of automobile industry. 1.0 Introduction Holden is founded in 1856 with headquarter in Melbourne and it set into the field of automobile manufacturing after the company designed the body of the car for the first time in 1918. Australia-based GM merged with Holden in 1931 to establish GM-Holden Automobile Corporation. Holden’s Vehicle Operations produce 42 models from four vehicle body styles for domestic and export customers. For domestic market, the facility produces the Commodore range of sedans, Sportwagon and Ute together with Caprice long-wheel base luxury vehicles (Rob M 2011). Holden’s Global V6 Engine plant is located in Port Melbourne, Victoria and it gives Holden considerable flexibility in the range of engines it can produce for local and international customers including export customers in South Korea, Thailand and China. Holden is a centre of expertise in design and engineering for GM globally. Holden is one of GM’s nine global design centers responsible for vehicles such as the Holden Commodore and Chevrolet Camaro. Holden is also the centre of expertise for large, rear-wheel drive vehicles in the GM family as well as a major power train engineering centre with expertise in R&D and customer programs in V6 and V8 gasoline, CNG and LPG applications. 2.0 International and domestic marketing environment analysis 2.1 The analysis of Australian and Chinese market The economic crisis has negative effect on the global economy with high unemployment rate. As for Australian automobile industry, both the sales and production decrease. Although there is challenge, opportunity coexists. Holden saw the chance for industrial integration and it is inclined to import components from China and other countries. Hence, Holden is making efforts to enter Chinese market in order to achieve market diversification. The following table format shows the comparative analysis of Chinese and Australian market. From the above chart, it can be seen that China attracts Australia for the following reasons. Firstly, China is the world’s second largest economic entity and it has seen rapid development in recently years. With largest population in the world, China has wide potential in various industries with strong demand and high level of consumption. With the development of economy and high standard of living, people tend to purchase more expensive products as they have strong purchasing power. What’s more, Chinese government has announce some policies to promote its development, such as purchase tax-free for whose emission below 1.6, cash for energy-saving program and presentation of automobile credit. With the price of oil increasing, the compact vehicle has taken up the most of the market share. All those factors have stimulated the development of automobile industry in China (Piercy, N 1982). Compared with Chinese market, Australian automobile industry is more mature. In shor t, China is a place with great potential for automobile market. Shanghai is a global city, with influence in commerce, culture, finance, media, fashion, technology, and transport. Shanghai, the most developed city in China, is a major financial center in the world. With the development of automobile industry in China, the industry also sees rapid booming trend in Shanghai. As one of the earliest cities to carry out Chinese opening policy, Shanghai continues to go out of China, seeking for international level of development. In addition, it is a fairly open city with diverse culture and civilization. Taking consideration above factors, Shanghai will be the target market for Holden. 2.2. Estimated market size and gap analysis in Shanghai Shanghai is the largest city by population in China and the largest city proper by population in the world. With large population living in the city, their demand of automobile is strong, so there is hug amount of potential customers in Shanghai to buy cars. In addition, they also have strong power for purchase taking consideration of the economy in China. Actually, most young people will choose to buy compact and small cars in Shanghai as it is convenient. Automobile industry growth has been primarily driven by rising domestic demand stemming from rising incomes, a growing middle class, and by supportive industry policies from the Chinese government (Piercy, N 1982). However, the whole market is very fragmented and the research and development capacity is weak in China. The Chinese government has implemented a number of tax adjustments and subsidies for automobile purchases. In short, Shanghai has great potential for automobile development with strong demand and high purchase power, while the research and development is relatively weak. Holden can take the advantage to merge into Shanghai and bring about innovation to the whole market. 2.3 Expected sales and market share analysis in China. According to China Association of Automobile Manufacturers (CAAM), automakers in China sold 18,505,100 new vehicles last year, 2.45% more than 2010, which also creates a historically high. The annual growth rate dropped sharply from the 32.37% seen in 2010. Production rose slight 0.84% to 18,418,900 units. Passenger car sales gained 5.19% on year to 14,472,400, as 14,485,300 units were produced, 4.32% more than 2010. The commercial vehicle market shrank 6.31% to 4,032,700, as production dropped 9.94% to 3,933,600. Shanghai GM sold 1.23 million cars in 2011, up 18.5 percent from a year earlier. The sales in China are expected to see more growth in the future and It is widely believed that China’s automobile market currently has the most growth potential around the world. The sales of automobile in Shanghai always took a large amount in Shanghai, so Holden expect a huge potential for sales in Shanghai. According to a survey, the domestic market of share for automobile industry in China is 29%, which means that the majority of market share is took up by foreign brand. It is great news for Holden that can make use of its great competitiveness to enter in Chinese market, especially Shanghai. 3.0. Market entry strategies Marketing entry means that the government of a nation allows citizen or legal person to enter the market to do business and commercial activities. The system for marketing entry indicates the control and management of the government on the market. The purpose of market entry is to stabilize the source of tax and rationally allocate resources. In addition, the market entry aims to pursue public safety and health and maintain sustainable development. The ultimate goal of marketing entry is to maintain free and equal competition for participants, which means that the global market is unified. However, the marketing entry is a process, different country will have various degree for openness considering their economic development level. When a company has made a decision to enter an overseas market, there are a variety of options open to it (Basche, J.R1971). These options vary with cost, risk and the degree of control. The simplest form of entry strategy is exporting using either a direct or indirect method such as an agent, in the case of the former, or countertrade, in the case of the latter. More complex forms include truly global operations which may involve joint ventures, or export processing zones. Entry strategies: There are a variety of ways in which organizations can enter foreign markets. There are export-based entry, manufacturing-based entry and relationship –based entry. The export-based entry and manufacturing-based entry are compared here. 3.1 The analysis of export-based entry Exporting is the mostly widely accepted and the most mature form of operating in foreign markets. Exporting can be defined as the marketing of products from one country into another, while no direct manufacturing is required in an overseas country and significant investments in marketing are required. This strategy does not need too much detailed information about the market compared with the manufacturing-based entry, but it still need some necessary information about the local market (Cunningham, M 1986). The export-based entry contains many elements, such as indirect export, direct export, establish sales offices in foreign market and licensing. Direct exporting means that the organization uses agents, distributors or oversea subsidiary or through government agency. In most cases, the company exports by means of local agents or distributors as they know more about the local market which is important in conducting the business (Jaffee S 1993). In addition, they have advantage in language and they know how to get local customers. Indirect export means that products are exported through trading companies and some export management companies. The advantage of indirect exporting is that the exporters do not need to know much information about the local market as they can rely on trading companies. Another option for exporter is to sell products directly to foreign end-users and this method does not incur intermediary costs and exported can gain higher profits. The web-based B2C and B2B sales are the most common ways to sell products to end-users. The advantages of exporting are that: Firstly, exporting is very simple and low costs and risk, so it is usually the first forms that companies will choose to get knowledge of the target market. Secondly, as the exporting-based entry is home based, the utilization of domestic plants are increased and costs are decreased at the same time. Thirdly, the method can also help to diversify markets, which reduce the company’s exposure to domestic demand instability. The disadvantage is that: firstly, high transport costs from the exporter to the target market. Secondly, exporting may encounter some trade barriers and problems with agents will also affect the export (Sharma, D 1989). Thirdly, exporters have lower control of the agents, facing the risk of exchange rate fluctuation, and are subjected to custom duties and tax from the target country. Although the export costs are low, the exporter has to pay for know more about the market, increasing sales, distribution networks, and attracting customers. Furthermore, exporters should design their products as per the requirement of target market. 3.2 The analysis of manufacturing-based entry Manufacturing-based entry includes joint venture. Joint venture means alliances where there is equity participation from both the foreign entrant and the local companies. The equity participation indicates that one can have minority of stakes, equal stakes or majority of stakes (Terry J 2006). The advantages of joint venture are: firstly, one can decrease the capital risk. Secondly, exporter can use the target companies’ facilities in manufacturing distribution and sales. Thirdly, the exporter can take advantage the local companies to enter the market and they can contact with local government through local companies. Many companies avoid having joint venture as it is complex in coordinating policies, decisions and execution with a different company. Disadvantages of joint venture are that: a. Different in culture and language with communication problems b. Different in managerial styles c. Different in the motivation behind participation. d. Selection of the right partners. Other than above problems, there are also risks in entering in joint venture as the complication at the time of exit, when a foreign entrant decides to leave the market and the joint venture should also have an exit strategy (Yip, G 1982). Another is the company’s intellectual property, which is more difficult to control the access to the technology. Furthermore, if the IP is stolen by local partner, it will become a big problem to deal with. 4.0. Recommendation on how to enter Chinese market 4.1 Market entry strategy choice An organization wishing to enter other market faces three major issues: a. Marketing – which countries, which segments, how to manage and implement marketing effort, how to enter – with intermediaries or directly, with what information. b. Sourcing – whether to obtain products, make or buy? (Keegan, W1989) c. Investment and control – joint venture, global partner, acquisition. Decisions in the marketing area focus on the value chain. The strategy or entry alternatives must ensure that the necessary value chain activities are performed and integrated. As for Holden, the export-based strategy is greatly recommended as Firstly, exporting is very simple and low costs and risk, so it is better for Holden to get know more about Chinese market. Secondly, as the exporting-based entry is home based, the utilization of domestic plants are increased and costs are decreased at the same time. Holden has its own manufacturing plants and it can save costs in this way. (Khoromana, A 1991)Thirdly, the method can also help to diversify markets, which reduce the company’s exposure to domestic demand instability. Holden can gradually come to Chinese market after get a better idea of Chinese market and customer’s demand. Another approach is to direct invest in Chinese market. Holden can set up manufacturing facilities as it is capable of putting large amount of capital with management dedication (Korey, G 1986). 4.2 Estimated budget The marketing mix is one of the most famous marketing terms. The marketing mix is the tactical or operational part of a marketing plan. The marketing mix is also called the 4Ps which are price, place, product and promotion. |Price |Price is the amount the consumer must exchange to receive the offering | |Place |Place includes company activities that make the product available to target consumers | |Product |Product means the goods-and-services combination the company offers to the target market. | |Promotion |Promotion includes all of the activities marketers undertake to inform consumers about their products | | |and to encourage potential customers to buy these products. | So the budget includes activities for efforts to make the products available to target consumers, service for the target market and promotion. 4.3 Time frame (2014—2017) for Holden |Price |Making an analysis of prices in Shanghai and setting the price according to the consumption level. | |Place |Target market: Shanghai | |Product |Holden’s compact and small cars. | |Promotion |Making some advertisement for Holden’s cars with the help of local agents or distributors as it use | | |export-based entry methods | As Holden uses the export-based entry methods, most work can be done by local agents or distributors and also the budget also includes the pay for them besides the budget for 4ps. 5.0 Conclusion In the recent years, trading has become more and more popular among countries. Trading activities has become increasingly global in some way due to the need to gather and increase the company’s financial bases. Advancement in technology including communication efficiency and better international relations has contributed to the development of the international trade. However, competition has become a great challenge to the expanding of global business, but most companies are making great efforts to solve the problem. In order to make the good use the situation as the world has become a village and to achieve greater investments and better market opportunities in the international market, it is necessary that primary and secondary market research is done to ensure that information regarding the target markets in countries desired is obtained. To choose the best way for market entry is crucial for a company as it can help the company to diversify market in other countries and help it gain competitiveness in the world with fierce competition. 6.0 Reference 1. Basche, J.R(1971) Export Marketing Services and Costs, New York: The Conference Board , p4. 2. Cunningham, M (1986), Strategies for International Industrial Marketing. In D.W. Turnbull and J.P. Valla (eds.) Croom Helm, p 9. 3. Dan W (2002), Countertrade, Business Credit, P48 4. Jaffee S (1993), Exporting High Value Food Commodities, World Bank Discussion Paper, p 198 5. Keegan, W(1989), Global Marketing Management, Prentice Hall International Editions, P23-40 6. Khoromana, A(1991), The Experience and Problems in Exporting Spices, In S. Carter (ed.) Export Procedures Network and Centre for Agricultural Marketing Training in Eastern and Southern Africa, P45-60 7. Khoury, S(1986), Countertrade: Forms, Motives, Pitfalls and Negotiation Requisites, Journal of Business Research, p 257-270. 8. Korey, G (1986) Multilateral Perspectives in International Marketing Dynamics, European Journal of Marketing, p 34-42. 9. Pavord and Bogart (1991), The Export Marketing Decision S.A. Hara in S. Carter (Ed) â€Å"Export Procedures, Network and Centre for Agricultural Marketing Training in Eastern and Southern Africa P102-120. 10. Piercy, N (1982), Company Internationalisation: Active and Reactive Exporting, European Journal of Marketing, p 26-40. 11. Rob M (2011), Larger Holden Barina a more credible car, Dominion Post, P3 Russow, L (1996), Market diversification: Going international, Review of Business, P32 12. Sharma, D(1989) Overseas Market Entry Strategy, Journal of Global Marketing, P89-110 13. Terry J (2006) Hispanic-Market Entry Strategies, ABA Bank Marketing, P18 14. Yip, G(1982), Gateways to Entry, Harvard Business Review, P85-91

Helga by Andrew Wyeth

The â€Å"Helga Pictures† by Andrew Wyeth are a fantastic compilation of tempera and dry brush paintings, watercolours and pencil studies secretly created within a span of over fifteen years. Andrew Wyeth created over two hundred and forty individual works of neighbor Helga Testorf from 1971 to 1985 without telling a single person, including his wife. He stated that he would not have been able to have finished the project with everyone looking at it. (Allen) The large number of works and the palpable charge that runs through them suggested more than a simple artist-and-model relationship.The Helga chapter landed on the covers of Time and Newsweek as the public speculated over whether Wyeth, then 69, had had an affair with the woman 22 years his junior. As the Wyeths tried to explain the relationship, the art world wondered whether the secrecy and subsequent revelation had been staged simply to raise the popularity and price of the paintings. â€Å"It was a love affair with th e burning love that I've always had toward the things I paint,† Wyeth said of the Helga paintings. â€Å"If I don't have it, the painting goes ordinary, routine. (Nelson/Oliver) Stung by criticism over the â€Å"Helga hoopla,† Wyeth denied there had ever been a sexual relationship, and his wife admitted that not all of the works had been kept secret from her. When critics accused the Wyeths, and Andrews, of being â€Å"hucksters,† the artist verbally shrugged, saying critics â€Å"were just looking to bop me on the head. † (Nelson/Oliver)) So who is Helga Testorf? She is a Prussian-born immigrant who was a caregiver to one of Wyeth’s neighbors, Karl Kuerner, near his home in rural Chadd’s Ford, Pennsylvania.She was 32 years old when Wyeth first met her in the early 1970s, and something about the blond beauty stirred the artist in a very profound way. They were merely acquaintances for a while until finally Wyeth asked her to pose. Helga had never posed before but was willing. (Museworthy) In 1986, when the â€Å"Helga Pictures† were revealed, Mrs. Testorf was a middle-aged mother of four, living with her husband John on a secluded property called Zum Edelweiss on the other side of Chadds Ford from Wyeth's home. (Museworthy)Helga, like her employer Karl Kuerner, was of German descent. Helga immigrated to the United States and Chadds Ford, Pennsylvania in 1961, eventually became a mother and homemaker before becoming Karl’s caregiver. Due to her association with Mr. Wyeth, she eventually developed an keen interest in poetry and art. Before Andrew Wyeth’s death, Helga was one of the ailing artist’s primary caregivers. Why Andrew Wyeth became infatuated with this Pennsylvania Fraulein is unclear, other than he obviously found her a fascinating subject.Some hypothesized that it was her reddish blonde hair that set the tone for this series of renderings by the enigmatic artist, that drew Wyeth to concentrate so much time and effort on the interpretation of this woman‘s visage and the ego within. Her chiseled features, her supple form, her pensive stare and ultimately, Helga’s innate devotion to the process could have given the great artist the insatiable purpose to slavishly devote so much of his creative energies to one subject.Some folks; however, luridly speculated that Helga’s alluring visage engendered a passionate affair between she and the doting artist. For those who considered an affair was afoot, Andrew Wyeth‘s wife Betsy did not disappoint. (Day) Betsy, his wife of many decades and who was also his business manager, is said to have let rumor run unabated until she sold the entire series to Leonard E. B. Andrews in 1986. It has been estimated, that the series sold well in excess of over six million dollars.She then denied that the scathing rumor was true, and was convincing to the point of believability. Today the rumor is not the subject, but rather Andrew Wyeth's profound artistry within the Helga series. (Day) Andrew Wyeth and Helga Testorf remained close friends until his death. Their relationship, and the art created as a result, has endured over many, many years. The Helga series is artist/muse embodied to perfection. And every artist should be so lucky to find his Helga. Museworthy) Works Cited: Allen, Scott. â€Å"Andrew Wyeth/The Helga Pictures. † Cure the Blind. 6 July 2009. Web. 10 Nov. 2012. Nelson, Valerie and Oliver, Myrna. â€Å"Hugely popular painter Andrew Wyeth dies at 91. † Los Angeles Times. 17 January 2009. Web. 10 Nov. 2012. â€Å"Andrew and Helga. † Museworthy. 31 August 2008. Web. 10 Nov. 2012 Day, Wyatt Sanderman. â€Å"Andrew Wyeth’s Helga: a Compulsive Fetish or his Best Work. † Beaufort County Now. 29 September, 2009. Web. 10 Nov. 2012.